שֵׁם
shem (shame) n-m.
1. an appellation, as a mark or memorial of individuality
2. (by implication) honor, authority, character
[a primitive word (perhaps rather from H7760 through the idea of definite and conspicuous position]
KJV: + base, (in-)fame(-ous), named(-d), renown, report.
Root(s): H7760
Compare: H8064
H7760